Browsing Tag

‘Design’

Visual Storytelling with a Human Touch in a Tech Environment

Visual Storytelling at Typeform’s Purpose and Values Presentation Meeting “This is a design-centric company, so this kind of visual storytelling is super important for everything that we represent.” Paul Campillo, Storyteller and Brand Strategist at Typeform In July 2019, we had the opportunity to perform visual storytelling for an important Typeform presentation on the company’s purpose and five main cultural…

Real-Time Visual Storytelling at an FC Barcelona Event

Case study: Creating event creativity and summary through a compelling hand made visual storytelling at the FC Barcelona event: “Barça Femení Plural” The Event  FC Barcelona celebrated International Women’s Day by organizing an event: “Barça: Femení, Plural”, on March 8th, 2019 in their Camp Nou Auditorium. The purpose of the event was to honor women in sport and give visibility…

Co-Creating More Inclusive Customer Experiences at Hotels

Case Study: Design Thinking and Academic Collaboration with HTSI to Enhance Customer Experiences The Project In February and March, we united with the HTSI School of Tourism Management, professor Daniela Freund, and her colleagues to work on a project for the AC Victoria Suites Barcelona Hotel by Marriott. Our main focus was on giving HTSI students the necessary skills to create professional,…

Design Thinking for a Creative and Collaborative Working Environment at HTAi

Case Study: Design Thinking and Ad-hoc visual tools at Health Technology Assessment International (HTAi) Global Policy Forum Main Meeting In January, we had the opportunity to organize a co-creation workshop with Health Technology Assessment International (HTAi) for their Global Policy Forum in Barcelona. HTAi is a renowned, international non-profit society comprised of professors, scientists, and stakeholders. These members assess health…

¡Bienvenido a nuestro blog: Intersections!

¡Hola! Te presentamos nuestro Blog: Intersections Hemos bautizado nuestro blog Intersections. Su nombre representa nuestro trabajo en la intersección del diseño, el entorno del management y las personas. Implica la convergencia de diferentes puntos de vista, temas, intereses y sectores que nos da la oportunidad de aprender cada día y compartir en este espacio aquellos aprendizajes que pueden aportar valor. Como Arquitectos de...

¿Cuál es la diferencia entre el DESIGN THINKING y el VISUAL THINKING?

FOTO: KELLY SIMONS PRESENTANDO PROTOTIPO REALIZADO PARA REPRESENTAR SU PROPUESTA PARA LA LIBRETA DEL FUTURO DE LA MARCA MIQUEL RIUS Aunque ambos términos Design Thinking y Visual Thinking están tomando cada vez más fuerza en el entorno de la innovación, el diseño estratégico y la resolución creativa de problemas, hemos identificado que los términos se utilizan indistintamente. Una razón puede ser…